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Change Framework

03 Communicate with Stakeholders

Purpose

Communications provide targeted, timely information that helps affected individuals and groups within the business to understand what changes will occur and to participate, as appropriate, in the implementation of the changes.

Action Item: Stakeholder Analysis

Description
  • To understand who our target audiences are and how they are impacted by the learning program.
Timing
  • Use during project initiation; update as needed through go-live.
Tips
  • Consider this an iterative process. Start with a general understanding and refine over time.
Download Template

Action Item: Communication Plan

Description
  • Organizes a set of communications around key messages, timelines or audiences, and builds a detailed plan timeline.
Timing
  • Define during project initiation; update on a weekly & monthly basis through go-live.
Tips
  • Consider the communications your stakeholders might receive from other initiates; be flexible with timing and distribution channels for your messages to avoid message fatigue.
Download Template

Action Item: Comms Standards

Description
  • Recommends standardized procedures and practices for communication work.
Timing
  • Use during project initiation.
Tips
  • Capture “little things” that are important to project sponsors and leaders.
  • Invest time at initiation to review standards and templates.
Download Template

Action Item: Implement Comms

Description
  • Engages two-way communication with stakeholders.
Timing
  • Define during project initiation; update on a weekly & monthly basis through go-live.
Tips
  • Meet users where they are (use their preferred communication vehicles)
  • Ask leaders closest to the work to deliver the communications
Download Template

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Change Framework

Other Categories

01 Plan & Manage Organizational Change
02 Engage Sponsors & Influencers
03 Communicate with Stakeholders
04 Manage Change Risk & Readiness
05 Align Organization
06 Train Stakeholders
07 Sustain the Change
Additional Resources

Ignite Consulting, LLC
717 Forest Avenue, Suite 250
Lake Forest, IL 60045
igniteconsulting@ignitena.com
(312) 772-6466

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