The Importance of Leadership in Change Management


Over the past two decades, change management programs have become increasingly common to improve corporate organizational performance. Yet, they are notably challenging to carry out. Success is built upon persuading thousands of team members across many levels and groups within an organization. Teams and individuals that make them up are required to move from their current states to their future states. Leaders must send the message to their employees that change is required to  grow and succeed, which is not an easy task.

Managing change is the obligation of everyone in the organization—from senior managers on down. Managers need to persuade their teams regarding the point of change and align on the next steps.

A change management program requires managers to:

  1. Frequently monitor progress. Complete and oversee the progress of each change to identify if it is following the initial path or veering off-course (in which case, adjustments may be necessary).

  2. Restructure around decision making. Create a set of principles for identifying, planning, and executing the most crucial decisions.

  3. Regularly communicate simple, powerful messages to employees. Frequent communication at every level, flowing up and down stream, as well as clarifying the techniques to manage the organization when they learn of, and react to, the new information.

  4. Reduce barriers to change. Pinpoint individuals who are most affected and also work to foresee, measure, and manage the risk of change.

  5. Establish sponsorship throughout the organization. Assign multiple sponsors to administer all individuals impacted by the change project. Sponsors are critical within all levels of the workforce not only to ensure delivery and implementation, but also to bring awareness to any problems/concerns that may arise.

  6. Focus on results. Manage with a goal-oriented mindset by creating a clear, inherit goals and create incentives to encourage these goals being met. When the team is aware of the benefits of a change, and is motivated to complete it, the change is more likely to succeed.

Is your organization thinking of implementing a change and don't know where to start with Leadership Engagement?  Please schedule a call with us! We can help you define an effective change management process across all levels of your organization.